图书列表 — Windows Live

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	The Diamond Age: Or, a Young Lady's Illustrated Primer (Bantam Spectra Book) 作者： Neal Stephenson ISBN： 0553380966	This novel is set primarily in a far-future Shanghai at a time when nations have been superseded by enclaves of common cultures "claves". Treating nanotechnology as he did virtual reality in Snow Crash-as a jumping-off point-Stephenson presents several...

	The New Community Rules: Marketing on the Social Web 作者： Tamar Weinberg ISBN： 0596156812	The New Community Rules talks about the important role social media has begun playing in our lives. Most importantly, however, is the role the emerging technology puts on the business owner who is tasked with finding out how to make an impact in ...

	Buyology: Truth and Lies About Why We Buy 作者： Martin Lindstrom ISBN： 0385523882	Lindstrom presents the astonishing findings from his groundbreaking, three-year, seven-million-dollar neuromarketing study, a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world...

	The Age of Conversation 作者： Gavin Heaton ISBN： 1847992994	If ideas are the currency of our times then this is, undoubtedly, the Age of Conversation, for without the art of dialog, the cut and thrust of debate and discussion, then the economy of ideas would implode under its own heavy weight. Instead, the reverse.

	Groundswell: Winning in a World Transformed by Social Technologies 作者： Charlene Li ISBN： 1422125009	Corporate executives are struggling with a new trend: people using online social technologies (blogs, social networking sites, YouTube, podcasts) to discuss products and companies, write their own news, and find their own deals. This groundswell is global.

	The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers 作者： David Meerman Scott ISBN： 0470113456	PR insider Scott argues that understanding the growing irrelevance of marketing's "old rules" is vital to thriving in the new media jungle. Scott provides the technical novice a thoughtful and accessible guide to cutting-edge media arenas...

	The Singularity Is Near: When Humans Transcend Biology 作者： Ray Kurzweil ISBN： 0143037889	He examines the next step in this inexorable evolutionary process: the union of human & machine, in which the knowledge & skills embedded in our brains will be combined with the vastly greater capacity, speed & knowledge-sharing ability of our creations.

	Unleashing the Ideavirus 作者： Seth Godin ISBN： 0786887176	Treat a product or service like a human or computer virus, contends online promotion specialist Seth Godin, and it just might become one. In Unleashing the Ideavirus, Godin describes ways to set any viable commercial concept loose among those who are ...

	The Wisdom of Crowds 作者： James Surowiecki ISBN： 0385721706	While our culture generally trusts experts and distrusts the wisdom of the masses, New Yorker business columnist Surowiecki argues that "under the right circumstances, groups are remarkably intelligent, and are often smarter than the smartest people...

	The Long Tail: Why the Future of Business is Selling Less of More 作者： Chris Anderson ISBN： 1401302378	Wired editor Anderson declares the death of "common culture"—and insists that it's for the best. Why don't we all watch the same TV shows, like we used to? Because not long ago, "we had fewer alternatives to compete for our screen attention," he writes...

	Snow Crash (Bantam Spectra Book) 作者： Neal Stephenson ISBN： 0553380958	From the opening line of his breakthrough cyberpunk novel Snow Crash, Neal Stephenson plunges the reader into a not-too-distant future. It is a world where the Mafia controls pizza delivery, the United States exists as a patchwork of corporate-franchise...

	Difficult Conversations: How to Discuss what Matters Most 作者： Douglas Stone ISBN： 014028852X	We've all been there: We know we must confront a coworker, store clerk, or friend about some especially sticky situation--and we know the encounter will be uncomfortable. So we repeatedly mull it over until we can no longer put it off, and then finally stu

	Freakonomics [Revised and Expanded]: A Rogue Economist Explores the Hidden Side of Everything 作者： Steven D. Levitt ISBN： 0061234001	In Freakonomics (written with Stephen J. Dubner), Levitt argues that many apparent mysteries of everyday life don't need to be so mysterious: they could be illuminated and made even more fascinating by asking the right questions and drawing connections...

	Hypermodern Times 作者： Gilles Lipovetsky ISBN： 0745634214	Hyperconsumption is a consumption which absorbs and integrates more and more spheres of social life and which encourages individuals to consume for their own personal pleasure rather than to enhance their social status. Hypermodernity is a society ...